Brand Attributes

Our Core Sustainability Pillars

What We Look For In Brands

1

Commitment

We look at a brand’s dedication over time to not only maintaining, but also improving their sustainable practices within their capacity.

2

Transparency

We look at a brand's ability to communicate their sustainability mission, initiatives and actions with their consumers.

3

Proactiveness

We look at a brand's core mission and business models that are oriented towards bettering the environment, communities, and consumer experience.